Helena is a new copywriter in NYC, having recently graduated from Miami Ad School in March. (Site submitted by Dhruv Nanda, big ups.) Being a great copywriter means coming up with great ideas. Check out Helena’s app Safe & Sound, which tells you the safest walking route home according to crime reports, open stores and people’s reviews. Why doesn’t that exist already? Or her Radiohead Lights app, which gives concertgoers access to other concertgoers’ smartphone video, so everyone can edit multi-camera music videos. Yes, please.

Portfolio: helenaheras.com