Leonardo is a copywriter in São Paulo, Brazil. (For MC’s English speakers, click on the “English” button at the top of Leonardo’s site before you scroll down his portfolio.) His first project “Rescue Drive” is a genius idea for Chevrolet Cobalt. From Leonardo: “Most Brazilians aren’t used to changing their car unless they really need to. So, we found the perfect moment to present the new Chevrolet Cobalt.” When their car breaks down. Also, don’t miss his videos for Bradesco bank (above), so much drama! You can’t do that better.

Portfolio: barbosa.rocks