Monthly Archives: July 2021

Senior Copywriter Wanted: Shelton Group, Knoxville

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Shelton Group is on the hunt for a senior copywriter to join their team in Knoxville, Tennessee (and help save the planet—yes, please!). From Shelton Group:

Shelton Group is the nation’s leading marketing communications firm exclusively dedicated to the sustainability sector. We help some of the most influential organizations on Earth gain a market advantage by doing the right thing for the planet. So how do we do it? By gathering rich market insights that help our clients make the right environmental and social purpose commitments, develop more environmentally friendly products, evolve what their brands stand for, and fuel the right stories and market engagement campaigns.

We are seeking a Copywriter who is a craftsman of thought and word with a passion for creating a sustainable future.

You are someone with brand marketing communications experience who can create strategic content for clients who want to make a sustainable future.

You’re always game for a good brainstorm and handy with a headline while at the same time a proficient business writer.

You must have a facility for precise, fast, powerful writing in various formats and a vision and understanding for applying copy across many platforms for maximum impact.

Specifically, you will:

  • Create copy that motivates and inspires an audience to participate.
  • Think conceptually and translate strategic marketing initiatives into informative, concise, and compelling copy solutions.
  • Demonstrate impeccable writing, spelling, and grammar skills through long- and short-form copy.
  • Work with the account team and creative development (CD) to handle the manner and tone in which the client wants to communicate.
  • Synthesize information effectively.
  • Complete projects on time.
  • Participate in creative meetings and contribute to the development of concepts, creative execution, or offerings.

Qualifications

  • 5-7 years of experience and a bachelor’s degree in Advertising/Communications, Journalism, Public Relations, or related field preferred.
  • Content strategy, strategic writing, and editing experience.
  • Experience in sustainability space is highly desired.
  • Exceptional verbal and interpersonal communication skills.

Bottom line, if you love to learn and are excited to work inside a growing agency that allows you to work with a range of skill sets and disciplines, then you may be our perfect match!

Are we describing you? Then get in touch! Please send your resume, cover letter highlighting your experience and fit for the job AND writing samples or a link to an online portfolio to jobs@sheltongrp.com

Location/Physical Demands:

  • This position will require work to be performed onsite/in office at second floor location with no elevator access
  • Requires sitting for long periods of time
  • Requires frequent alpha/numeric keyboarding and navigation of basic software programs
  • Requires effective and professional communications over the phone and in person
  • Specific vision abilities required include close vision, including but not limited to a computer screen, and the ability to adjust focus
  • Requires occasional travel

The work environment characteristics described here are representative of those an employee encounters while performing the essential job functions of this job. Office conditions and noise level is typical of most office environments with telephones, personal interruptions, and background noise.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Copywriter Wanted: Vladimir Jones, Denver

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Kathy Guetlein, HR Manager at Vladimir Jones, is on the hunt for a mid-level copywriter to join their team in Denver. From Vladimir Jones:

Good with words? Good with concepts? Great with people? Let’s talk.

Overview:

The Mid-Level Copywriter (CW) is responsible for concepting, creating and participating in the production of creative work. Working closely with art directors, designers, developers and other creative resources—as well as other agency staff–the CW creates work that solves business problems, commands attention, provokes response, and represents the agency well; all within the appropriate time and budget parameters. This position is based in Denver and is paying between $58,000-$67,000.

Responsibilities:

  • Translates creative brief into ideas, concepts, words and pictures that will engage target audiences and effectively execute on strategy.
  • Understands business imperatives of clients, and utilizes them as a catalyst for creative work, not a barrier.
  • Knows the rules of English grammar, syntax and usage, enabling him/her to break them with grace and authority.
  • Takes a holistic view of clients, projects and creative opportunities, to create innovative work that challenges the client, pushes the category, yet responsibly delivers on the strategy.
  • Good at finding and using the appropriate “voice” for every brand.
  • The CW should be his/her own toughest critic; never settling for the first idea, the safe idea, the obvious idea, pushing and polishing their own work and those of the team. Never afraid to start over if necessary.
  • Understands production realities to ensure that work can be as brilliant in execution as it is in concept.
  • Nurtures a pathological dislike for the boring and the mediocre; shoots for spectacular successes and failures (successes preferred).
  • Capable of concepting/writing for all media, with a broad understanding of each.
  • Collaborates well with all members of the team; shows empathy for other roles but is a champion and an advocate for the creative perspective.
  • Strives to meet assigned schedules and deadlines; is communicative when deadlines are in jeopardy and/or extensions are needed.
  • Works closely with Art Director, collaborating, concepting, executing, polishing, starting over, arguing, enabling, line dancing, hiding bodies, etc.
  • Can effectively articulate the “why” behind his/her creative choices and decisions; if called upon, can present the work to the greater team or client.
  • Accepts notes and feedback gracefully, rewrites to address concerns while still remaining invested in the work.
  • Capable of occasionally sketching out rough ad concepts on a napkin or a tablet or whatever, and pretends not to mind when the Art Director makes fun of it (although later, when he/she is alone, a single tear will travel down his/her ruddy cheek because words can hurt, dammit).
  • Stays current on technology, and is fluent/skilled in the latest applications needed to do the job.
  • Writes thirty second scripts that actually run thirty seconds.
  • Is engaged in the advertising industry on a global basis; a “student of the game” who understands the latest trends/technologies, and applies them to client work here.

Desired Qualities:

  • Should want to create things that nobody has done before.
  • Should be engaged in popular culture; art, music, film, etc.
  • Should understand that this is a real business which requires doing time sheets, being on time, wearing pants, etc.
  • Should solve ten problems for every one he/she creates.
  • Must accept notes/feedback gracefully.
  • Never uses six words when three will do.
  • Willingness to become a great presenter of the work.
  • Steadfast belief that great strategic work can also be brilliant creative work.
  • Must have the ability to argue with others and still stay friends.
  • Respect others at the agency who don’t have as awesome a job as CW.

Education/Experience/Other requirements:

  • Three to five years related experience
  • BA or BS Degree
  • Verbal and written fluency in English with strong grasp of language anomalies
  • Ability to write effectively and persuasively
  • Ability to read and follow through on client and creative direction

For more info or to apply, email your resume and portfolio to Kathy at hireme@vladimirjones.com.

Senior Copywriter Wanted: The Integer Group, Dallas or Los Angeles

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The Integer Group/The Collective is looking for a Senior Copywriter to join their Dallas or Los Angeles offices. From Integer:

We’re looking for a writer who can get inside people’s heads. One who’s equally capable of wordsmithing brilliant headlines and telling strategically-sound, customer-centric stories. One who’s able to extract emotional nuances from a bazillion different inputs and transform them into powerful communications for our clients. In this role, you’ll be working on one of the largest brands in the world to deliver captivating ideas that inspire confidence and spur customers to action.

You should also know how to influence a shopper using non-traditional and digital media. You have experience creating content for social channels. Developing AR experiences and AI chatbots that guide a shopper toward a purchase? Now we’re talking.

Our writers take the initiative in learning their roles, knowing when to ask for guidance and when to fly on their own. Nothing gets through their thick skins — they use criticism as the grit that polishes their messages into pearls.

In other words, our ideal candidate will be someone who knows when to play by the rules. And when to throw them all out and jump the fence to get it done.

What You’ll Do In This Role:

  • Lends support and guidance to subordinate team members
  • Concepts and executes innovative ideas based on strategy
  • Provides cohesive content for all channels, including advertising, digital, in-store experiences and social media
  • Collaborates with agency colleagues
  • Able to work on multiple jobs concurrently
  • Accepts constructive criticism and applies feedback
  • Stays current with industry techniques and trends
  • Presents work efficiently and enthusiastically
  • Takes direction and input from designated sources
  • Performs duties with professionalism

The Experience You’ll Bring:

  • 4+ years of agency experience
  • Bachelor’s degree in Advertising, Journalism, English or related field preferred
  • Portfolio that reflects superior writing skills
  • Proficiency in relevant software
  • Self-motivated; jumps in without waiting to be asked
  • Good communication and organization skills
  • Cultural awareness
  • Sense of humor a plus
  • Be extremely detail-oriented and organized

Benefits:

  • We offer 20 paid holidays in addition to generous PTO
  • Benefits include health, dental, vision, 401k

To apply: https://integer.com/careers

At Integer, we believe a diverse organization is a successful one. We’ve created a diverse, inclusive work environment that celebrates and supports unique individuals and cultures.

Alice Crippa

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Alice is a copywriter/ACD/innovation catalyst at FCB Chicago. Since her last post on MC (on 07.08.15, almost exactly six years ago), she’s been busy. Don’t miss her epic video “Call From Nature” for Michelob Ultra Pure Gold. And be sure to check out her Travel Ads radio spots for Radio Flyer (so good). Definitely time for an update.

Portfolio: alicecrippa.me