Sharath is a senior copywriter at Mekanism in NYC. Since his last post on MC (back on 04.04.2016), he’s added all kinds of killer projects to his portfolio. Don’t miss the first one on his site, The Date for Jose Cuervo. So painful (in a painfully good way). Also, be sure to check out his campaign for Peloton: “Contrary to popular perception, Peloton’s ridership isn’t exclusively comprised of skinny, rich, white people who live in lens-flare prone penthouses. In reality, their members are as unique and diverse as the reasons they ride. So, for the company’s first ever global brand campaign, we found some real-ass Peloton members and filmed them in their real-ass homes as they talked about the real-ass reasons they ride their stationary-ass bicycles!” So good.
Portfolio: sharathverghese.com