Author Archives: siciliano

Shevek Anandan

scream

Shevek is junior copywriter at McCann in NYC and a graduate of Creative Circus. All kinds of killer projects in his portfolio and lots of great writing throughout. At the top of his site’s homepage is the line, “Here’s the work, and here’s the pudding if you’re short on time and just want the proof.” Click “here’s the pudding” and you go to another page that breaks out his work into Headlines, Commercials, Case Studies, Integrated Campaigns. Click on Headlines and you’re greeted with (in addition to some great lines), “Currently at a 200:1 embarrassing-scribble to solid-line ratio, but every 1 feels so damn good.” Amen.

Portfolio: shevekanandan.com

Spencer Knowles

trimet

Spencer is a copywriter in Portland, Oregon who recently graduated from Brainco’s online program. His portfolio is a mix of spec and produced work that is both national and so very Portland (in such a good way). Clients (real and spec) include The Washington Post, Tetra Cannabis, Liquid Plumbr, Lipton Tea, 12oz Prophet, and the Portland Trimet (above). Looking forward to seeing what Spencer adds next!

Portfolio: spencerwknowles.com

Nick Kamei

nacho

Nick is a freelance interactive art director/ACD in Los Angeles. So many fun projects on his site, including “What’s In Santa’s Beard” Scratch-Its for the Oregon Lottery, Burton’s Mountain Festival & US Snowboarding Open sponsored by MINI, Lexus projects for a VERY popular movie (pass: wakanda2018), and the NachoTron 3000 for Mission Foods (above). Nachos and long copy ads print ads—what’s more delicious than that? Nothing. Nothing is more delicious than that.

Portfolio: nickkamei.com

Greg Kissler

ibm

Greg is a senior copywriter at Ogilvy NY. Since his last post on MC (back on 08.04.14, when he was a jr copywriter at Merkley+Partners), he’s been busy. All kinds of awesome projects for IBM on his site, including IBM Mobile, IBM Cloud (above), IBM Watson, and IBM Marketing. Plus a couple of projects for Mercedes-Benz. Plus some killer photography. Dig it.

Portfolio: gkissler.com

Carter Pagel

att

Carter is a copywriter/director/CD at Sanders/Wingo in Austin. At the time of this post, he’s got 14 killer projects up on his site for clients like DirecTV, Bud Light, Burger King, State Farm, Intel, and AT&T (above). Don’t miss his Passion Projects page, which include a couple of unbelievable agency holiday cards. So true they’re terrifying.

Portfolio: carterpagel.com

Zach McKinney

verizon

Zach is a copywriter at R/GA in NYC. (Also a fellow University of Oregon grad, go Ducks!) He’s got a bunch of cool projects for Verizon up on his site, including Find The 8 (above), an AR game that somehow got over 360,000 people to use SnapChat for an average of 31 minutes each. Love the project video they put together for it, too.

Portfolio: imakegood.work

Unnati Marda

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Unnati is an art director at Leo Burnett in Mumbai, India, previously at Fuseideas in Boston, and a graduate of Miami Ad School. Her book is a mix of visual design, UX, product innovation, and digital goodness. It’s also a mix of produced work (like the gif above for Subway) and student work from her time at MAD, which is so cool to see. Dig it.

Portfolio: unnatimarda.work

Dominique Curtis

crocs

Dominique is a senior copywriter at R/GA in Austin. Since her last post on MC back on 09.29.16, Dominique has made her awesome (and hilarious) site even more awesome (and hilarious). Don’t miss her musical featuring Drew Barrymore for Crocs, “Come As You Are.” Seriously, Crocs. Also, be sure to check out Nyan Cat Man on her Personal Projects page. So dumb. So genius!

Portfolio: dominiquecreates.com

Al Merry

readyforlove

Al is a freelance copywriter/CD in NYC, previously at Wieden + Kennedy in Amsterdam, NYC, and London, BBH before that. Holy smokes what a portfolio. There are so many amazing Nike projects on Al’s site, it’s almost a crime not to feature one of them. However, the above spot for Gap just killed MC when it came out, so it’s the one. But please, grab a beverage of your choice and a comfy chair, and take your time with Al’s site. It’s awesome.

Portfolio: alastairmerry.com

Brendan Quinn

bread

Brendan is a freelance copywriter/CD in Philadelphia, after more than a decade at 160over90. As the 8th employee at the shop (and their first full-time writer), he help grow 160over90 from small boutique agency to a national powerhouse—and his portfolio is full of killer projects to prove it: Nike, Philadelphia Eagles, Arnold Bread (above), Iron Hill Brewery, Mercedes-Benz Driving Academy, De’Longhi, and more. Dig it.

Portfolio: helloquinn.com

Nechama Muchnik

unsick

Nechama is a copywriter in NYC. All kinds of super smart ideas on her site including Unsick Day for America’s Health (above), Find Your Formula for Streeteasy, Before It’s Normal It’s Art for MoMA (MC’s daughter is getting those socks), and a genius idea that’s going to make 99% of copywriters seeing it think to themselves, “How did I not think of that???” Biters by Oral-B, pens that improve your oral hygiene while you chew ’em. Brilliant.

Portfolio: nmuchnik.com

Copywriters Wanted: Barkley, Kansas City

BarkleyLogo

Ashley Aagaard, VP/Talent Acquisition at Barkley in Kansas City, is on the hunt for copywriters. From Barkely:

Barkley is hiring writers. More than one. 

Here’s the deal, we’ve got a talented art director who needs a writer-partner. To get this job you should have a few years’ experience and some smart work. You’ll be working on TV (yes, for real TV), social campaigns and other advertising things, so showing off your TV, social and other things in your book would help you land the position. In addition to coming up with great ideas, we also like our writers to be able to write clever headlines and sharp copy, so you’ll want some of that on your site too.

About Us:

A few things you should know before you join us.

We’re passionate people. Passionate about work. Passionate about life. We can’t help it. It’s just the way we are.

Maybe it’s because we’re independent and employee-owned. Maybe it’s because we hire outstanding people and then get out of their way.

Or maybe it’s because we believe in the power of a great idea, and that great ideas can come from anyone.

Responsibilities:

  • Gain a thorough understanding of the client’s business and industry.
  • Develop creative strategies and ideas that are innovative and that sell.
  • Concept and execute advertising consistent with the agreed-upon strategy.
  • Develop original visual concepts.
  • Seek out and work with outside suppliers (photographers, illustrators, etc.) and work closely with broadcast and print productions to accurately estimate and produce work.
  • Under the direction of the Creative Director, see all work through completion on time and on budget.
  • Work productively and harmoniously as a teammate with Art Directors and producers who share responsibility on a given product.
  • Present creative materials to clients, as needed.
  • Review proofs, rough cuts, etc. for accuracy before final production.

Qualifications:

  • Demonstrated ability to think creatively and provide marketable solutions in conceiving, developing, and producing tactics.
  • Bachelor’s degree or industry equivalent years of experience required
  • Up to 4 years of related experience and/or training; or equivalent combination of education and experience

If all of this sounds good please apply here:

https://jobs.lever.co/barkleyus/72575968-fec9-41dc-b3c3-f6faad0bbde9

and don’t forget to submit a link to your work….

Tim Ryan

ww2commission

Tim is a freelance art director/copywriter/CD-in-one based in Maryland. He’s got a new site showcasing years of work across just about every product category there is, from The Washington Post to the Library of Congress, Mercedes to the World War 1 Centennial Commission (above). Before advertising, he was a trucker who drove everything from Macks to Autocars, Internationals to Freightliners. MC has only driven a big truck once, a 26-foot Penske, got it stuck in a Wendy’s drive-thru in Nebraska. Tip o’ the hat, Tim.

Portfolio: timryancreative.com

Anna Crane

oldspice

Anna is a copywriter moving to Chicago in April, looking for her next thing. Since her last post on MC (09.24.16, after graduating from Creative Circus), she spent a year at New Honor Society in St. Louis before deciding to make the move. Her portfolio is a mix of produced and student work—which is so fun to see. Where’s she going to land? Stay tuned!

Portfolio: annacrane.co

Simon Dolsten

bmwroadhome

Simon is a copywriter at KBS in NYC, previously at Momentum and SapientNitro. So many cool projects for BMW on his site, including The Ultimate Driver (competition to find the fastest driver in the US), Motorrad (awesome all-electric, self-balancing concept motorcycle), and The Road Home (above), two beautiful spots that say it all without saying a word.

Portfolio: simondolsten.com

Eli Drljaca

hair

Eli is a copywriter moving from Wisconsin to Austin in the beginning of March, on the hunt for his next thing. His site is a mix of produced and spec work for clients like the Madison Mallards, Flipflop Wines, Erbert & Gerbert’s, and K-WAY weatherproof jackets (above). Can’t wait to see where he’s going to land!

Portfolio: elidrljaca.com

Chase Zreet

chase

Chase is a copywriter at Firehouse in Dallas. Bunch of killer projects up on his site for clients like Interstate Batteries (OMG the van), National Cheerleaders Association, and Nothing Bundt Cakes. But what’s featured above is not on his site. It’s a video cover letter Chase made back in the day to try to land a gig at Wieden on Sprite. It’s a rap video, which, I know, if you’re like MC you’re like “Oh no,” but oh yes. It’s really good. And it’s all Chase. Tip o’ the Hat, sir.

Portfolio: chasezreet.com

Copywriter Wanted: Up&Up, Greenville, SC

UpUp

Up&Up in Greenville, South Carolina, is on the hunt for a copywriter. From Up&Up: “Our Copywriter will partner with our Art Director to form a powerhouse creative force, in order to create inspirational ideas and concepts that others only wish they could execute. We are seeking someone who can take the client’s idea and give it substance, direction, and content through dead-on creative strategy and a chameleon-like mastery of the written word.

What We Do

Up&Up is the only agency that creates brand experiences for universities who are unafraid of change, exhilarated by innovation, and desire to stand apart in a time when the competition for students and alumni dollars is growing from all sides and the perceived value of a college degree is being challenged. Our work heightens brand awareness, boosts applications, attracts better students & helps retain them, grows alumni engagement, and makes the case for donors to give.

Who We Are and What We Value

At Up&Up, we’re an agency that impacts the greater good. We get things done. We solve problems that are impossible to solve. And we want everyone to win. We call that being Tenacious, a Resolutionist and serving The Greater Good. We also believe we haven’t arrived, and there’s something to learn each and every day. We call what we are, a Conscious Culture. We believe there’s a different and a better way to do business. Primarily, that’s being transparent, vulnerable and showing up as your true self vs. your work persona. It’s about the journey, with the destination for you and our company to be the best we can absolutely be. Our conscious culture is committed to being radically responsible, curious and candid. But that’s just the beginning of the rabbit hole. If you’re open to being challenged, learning and discovering and revealing more about yourself than you thought was possible, then this might just be the place for you. If you think this is you, then please, read on.

Responsibilities

  • Must be able to write clear, concise, and grammatically-correct copy
  • Drive the creation of original concepts—with the Art Director—that result in effective and compelling communication
  • Understand different language styles that appeal to various target markets
  • Develop and maintain clear and consistent brand voices
  • Stay on top of all trends and maintain best practices

Requirements

  • 2+ years of experience
  • Refined writing skills, with the ability to change voice and tone at the dime of a hat
  • Stellar research skills, and the curiosity to continually learn
  • Excellent grammatical judgment
  • Creativity and superb communication to develop products that meet clients’ needs
  • Ability to prioritize work and manage deadlines
  • Strong understanding of industry trends and creative and content tools, such as Adobe
  • Creative Suite and GatherContent—among others
  • Understanding of User Experience (UX) philosophy and techniques is a plus

Benefits

  • Healthcare
  • 401(k) Match
  • PTO + 12 days of Paid Holidays
  • Short Term/Long Term Disability
  • Cool office environment, located in the West End of Greenville
  • Leadership Development Training
  • Professional Development Budget
  • Relaxed and Collaborative Environment

Summary

This is a great opportunity for you to make a difference and join an agency with the purpose to impact people’s lives–including yours. We’re looking for a motivated Copywriter that is as passionate about great creative as we are, and even more so—someone who will write us into the future of change. Please note, this position is for Greenville, SC, and relocation is required. Greenville is a midlevel market, with estimated salary ranges between $40,000-$45,000. Please, only apply if you have 2+ years of work experience, your salary requirements meet this range and you feel your values are consistent with ours.”

To apply: Click here

Brandon Ma

JBL_Subway

Brandon is a senior copywriter/thinker/cool stuff maker at TracyLocke in NYC. At the time of this post, he’s got six projects up on his site for JetBlue, General Assembly, Starbucks, Appollo 13, Westfield, and JBL (above). Love those JBL trains. So cool.

Portfolio: brandonma.net

Jeff Schermer

swishy

Jeff is a creative at The Walt Disney Company in Orlando, serving the Disney Parks & Resorts division. At the time of this post he’s been there two months, so most of his portfolio is from his previous gigs at Zimmerman and Republica. Don’t miss his overnight social prank for Jamba Juice, “Swishy Chug,” featuring Adele and Ellen. Well, reacting to Adele and Ellen’s prank, and then getting a little love from Ellen. That’s how you do it.

Portfolio: JeffSchermer.com

Jason Fox

LCBTweets2

Jason is a freelance copywriter/CD in Omaha. At the time of this posting, he’s got 21 projects on his site for everything from Walmart to Wholly Guacamole. But his first project is one every copywriter on Twitter knows oh so well. Jason is the brains behind @LeeClowsBeard. From one copywriter blog to another way-more-famous copywriter blog—well-done, sir. Well done.

Portfolio: jasonfox.net

Hugh Gurin

justice

Hugh is a freelance copywriter/CD in San Francisco (and a good friend to MC). Been a little more than two years since Hugh’s last post (12.10.15), and since then he’s been busy. He’s got 32 projects up on his site—and like a gazillion killer headlines. Don’t miss his first project for UC Hastings (above). Truth.

Portfolio: hughgurin.com

Steve Horn

conan

Steve is a senior copywriter at Digitas in Chicago. He’s got fun projects for some fun brands on his site, including Maytag, Duluth Trading Co., KitchenAid, and Conan (above). Don’t miss the outdoor campaign he did for Conan in Berlin (and check out the video that goes with it). Hilarious.

Portfolio: stevenjameshorn.com