Author Archives: siciliano

Ried Cartwright

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Ried is a copywriter/creative director at Curiosity in Cincinnati. One of MC’s favorite things is getting to see the portfolio sites of writers and CDs from shops like Curiosity that do regional work creatives in other parts of the country don’t always get to see. Like Nick and Vanessa Lachey for Cincinnati Bell (above). Saw it here first!

Portfolio: rcartwright7.wixsite.com/mysite

Copywriter Wanted: Publicis Hawkeye, Dallas

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Mike Todd, Director of Human Resources at Publicis Hawkeye in Dallas, is on the hunt for a copywriter. From Publicis Hawkeye: “If you are someone who is up for an adventure and believes they have a bit of a ‘Quixote windmill toppling’ mindset, we might be the right place for you.

The Position

The Copywriter is a strategic thinker who can brainstorm ideas, develop concepts, and produce thoughtful, irresistible messaging for print and digital deliverables. The Copywriter works closely with an Art Director on integrated accounts and reports to the Creative Director.

Responsibilities

  • Writes effective, engaging, strategy-driven copy for a variety of direct response media.
  • Develops creative concepts in collaboration with art directors.
  • Adopts creative concepts to a wide variety of formats and media.
  • Presents creative strategy, rationales and comps to clients or prospective clients and leads their review of creative materials.
  • Develops professional knowledge in all aspects of direct response/advertising including offers, formats, graphics and design, consumer behavior, media, production, etc.

Skills & Experience

  • This position requires a college degree and at least 3+ years of experience in development of marketing campaigns, producing copy and concepts in an advertising profession, or a relevant combination of education and experience.
  • A master of good copy and headlines, but has a sense of art direction.
  • Good verbal and written communication skills, including the ability to convey ideas and information clearly, concisely and persuasively.
  • Direct and promotional marketing, mass advertising, B2B and interactive experience.
  • Excellent presentation skills.
  • Ability to think strategically.
  • Excellent negotiating and problem-solving skills.
  • Outstanding people management skills and positive attitude”

Send your link, rez and/or portfolio to Mike at: mike.todd@publicishawkeye.com

Allison Bhatta

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Allison is a senior art director at Barkley in Kansas City, MO. (Her site was submitted by Will Benham, senior copywriter, big ups!) Allison’s Gift of Giving video for JCPenny (above) proves once and for all that giving is at least as good as getting. Nice. Also, don’t miss her Handmade and Invitations & Design pages. The girl likes to make stuff. Dig it.

Portfolio: allisonbhatta.com

Creative Circus Fall 2016 Designer Grads

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On Saturday 9/24, MC posted September 2016 graduating Circus writers and art directors. Today, we’ve got the designers (shout out to Kristin Martin, Director of Creative Services at Circus). Congrats to all of the recent grads!

Lina Bahri – linabahri.com

Brandi Dewberry – brandidewberry.com

Rachel Burt – rachel-burt.com

Kate Lewkowicz – katelewkowicz.com

Olivia McWhirter – oliviamdesign.com

Stephanie Morgan – stephaniehelenmorgan.com

Andy Myrick – philip-myrick.squarespace.com

Caitlin Parent – caitlinparent.com

Amberlynn Pope – hiamberlynn.com

Robyn Steadham – rlsteadham.com

Manya Swick – manyaswick.com

Allyson Tachiki – allysontachiki.com

Mary Claire White – mcforshort.com

Copywriters Wanted: McCann Detroit

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Danielle McGuckin and Ann Perry at McCann Detroit are on the hunt for unicorns. Copywriter unicorns! From McCann: “McCann Worldgroup Detroit is looking for copywriters to work on world-class accounts such as Chevrolet, Michigan Tourism, ALDI and more. We need writers. Excellent ones. Writers who put together a headline that makes other writers jealous. Writers who write copy novelists want to plagiarize. And if you’re only doing it for print or TV then don’t bother submitting your portfolio over here – we need people who can work in every channel. So, yeah, great writers. Every channel. And you have to be cool to work with. In other words, we might be looking for a unicorn.”

Are you that unicorn? Then apply to careers@mwgdetroit.com

Dominique Curtis

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Dominique is a copywriter at Sanders\Wingo in Austin, Texas. Every once in a while, you see a scene in a spot in a fellow copywriter’s portfolio and think to yourself, “He/she wrote that so that he/she could be on-set for that scene.” The above for Dominique’s AT&T spot featuring Jenifer Lewis qualifies. Dig it.

Portfolio: dominiquecreates.com

Matt Elhardt

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Matt is a freelance writer/CD based in Malibu, California. Holy smokes has he worked everywhere good: Apple, Wieden+Kennedy, Fallon, 180la, Leagas Delaney, Goodby Silverstein & Partners, Media Arts Lab and Crispin Porter + Bogusky. At those shops, he’s done killer work for Apple, Nike, Netflix, Subaru, adidas, HP, Coke and CNET—including the classic spot above. So awkward. So genius. One of MC’s all-time faves.

Portfolio: mattelhardt.com

Creative Circus Fall 2016 CW & AD Grads

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Ladies and gentlemen, MC is honored to present the portfolio sites of September 2016 Creative Circus graduates (in alphabetical order). NOTE: If you’re a Circus grad and would like to be added to this post, just shoot an email with your link to jason@moderncopywriter.com.

Adil Hussain (writer) – adilwritescopy.com

Amy Lazo (writer) – amylazo.com

Andrew Wernette (writer) – AWtheCW.com

Anh Nguyen (writer) – anhsbrightideas.com

Anna Crane (writer) – annacrane.co

Ashlyn Bell (writer) – ashlynmariebell.com

Audrey Saunders (art director) – audreysaunders.com

Chris Davis (writer) – christophdav.com

Corey O’Brien (writer) – itscoreyo.com

Courtney Hoenicke (writer) – illtakeanumberten.com

Dwight Williams (art director) – dwightwilliamsjr.com

Emily Bress (writer) – emilybress.com

Evan Easley (writer) – evaneasley.com

Grace Martin (art director) – gracemar10.com

Hannah Heller – (copywriter) – thecurlyh.com

Jane Stephens (art director) – janespelledjane.com/janestephens

Jared Fernandes (writer) – FernandesWithAnS.com

Jared Owenby (writer) – jaredonb.com

Jessica Kesner (art director) – jessicakesner.com

Katie D’Agostine (writer) – schmadvertising.com

Kelsey Heard (art director) – kelseyheard.com

Keri Speer (art director) – kerispeercreative.com

Kory Brocious (art director) – korybrocious.com

Lacie Johnson (art director) – lacieraejohnson.com

Makeda Loney (copywriter) – makedaloney.com

Mary Gilmore (art director) – marygilmoread.com

Nick Rog (art director) – nickrog.com

Reagan Fromm (art director) – reaganmfromm.com

Regina Strong (writer) –  regina-strong.com

Sam Johnson (art director) – samjohnsondotcomwastaken.com

Sammi Chancey (writer) – sammichancey.com

Tyler Emmons (art director) – tyleremmons.com

Andrei Chahine

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Andrei is a copywriter/VP, Brand Creative Director at MTV in NYC, which sounds like the coolest job ever. Since his last post on MC back on 03.02.12, Andrei moved to New York, worked at Anomaly and Grey, and now leads MTV’s in-house creative department. He’s also added all kinds of new work to his portfolio, including MTV VMA campaigns (for which he’s won a bunch of Cannes Lions). Time for an update!

Portfolio: andreichahine.com

Ryan Durr

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Ryan is a freelance copywriter/ACD in Richmond, VA (and ready to travel). Since his last post on MC, way back on 05.07.12, he moved from Pereira & O’Dell to Innocean to Martin to freelance—and added a bunch of killer work to his portfolio along the way. Like selling lemonade with Ice-T for Geico (above). Definitely time for an update.

Portfolio: durrtywords.com

Chicago Portfolio School CW Grads Weekend

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Bonus CPS weekend post! Last May, Chicago Portfolio School graduated six new copywriters (big ups to Kristen Manias for sending them in). Excited to have them up on MC now.

Kristen Manias – kristenmanias.com

Kurt Monette – kurtmonette.com

Isaac Glover – isaacglover.com

Rae Faiman – raefaiman.com

Jessi Pelzel – jessipelzel.com

Mitch Reeter – mitchreeter.com

Miami Ad School CW Grads Week: Fall 2016

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Ladies and gentlemen, MC is honored to present the portfolio sites of 13 Miami Ad School copywriter graduates (in alphabetical order):

Alejandra Cid – alejandracid.net

Chanae Reed – chanaereed.com

Charlotte Bent – charlottebent.com

Chris Lou – chrislou.co

Greg Ward – gregwardcreative.com

Jared Powell – jaredthomaspowell.com

Kim Truong – kimtruong.work

Michael Fleming – michaelfleming.work

Rachel Landau – rachelroselandau.com

Stephanie Huber – stephanie-huber.squarespace.com

Tanvi Tandon – tanvitandon.com

Tino Gonzalez-Kakouris – tinogk.com

Wael Khairy – waelkhairy.com

Miami Ad School CW Grads Week: Wael Khairy

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Wael is a copywriter/filmmaker who graduated from Miami Ad School last week—though he does have quite a bit of CW and film experience pre-MAS. You can see that experience represented in his portfolio, especially in case studies he’s put together for his projects. Throughout this graduating MAS class, it’s very cool to see how students are putting their personal experience, skills and interests into how they present their work. Dig it.

Portfolio: waelkhairy.com

Miami Ad School CW Grads Week: Tanvi Tandon

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Tanvi is a new copywriter (or bust) in NYC after graduating from MAS last week. During her internship at 360i in NYC, she helped put together the above project to pitch Bose for the Super Bowl: “We turned tweets with #LetsHearIt into all possible genres of music, which you can view on this Tumblr page.” 360i even pitched it to Bose on Tanvi’s birthday. Now that’s a good internship!

Portfolio: tanvitandon.com

Miami Ad School CW Grads Week: Charlotte Bent

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Charlotte is a new copywriter in NYC after graduating from MAS last Friday. (Big ups!) So much to like on her site, from her projects for Tylenol (above), Gilt, Champion, and Lego, to her About Charlotte Bent music video mash-up. She’s also included a bit of stand-up (on page LOL), proving once again MC’s theory that copywriters are really just comedians who don’t want to be broke. Dig it.

Portfolio: charlottebent.com

Josh Weiss

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Josh is an art director at Saatchi in Los Angeles. Tons of projects for Toyota on his site, including a series of influencer videos for 4Runner. Don’t miss “The Last Jump” by Chris McNamara (above), which shows what can happen when base jumping doesn’t go as planned. (Gulp.) Cool use of YouTube’s annotation feature for this project.

Portfolio: joshdweiss.com

Aisha Hakim

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Aisha is an art director at Venables Bell & Partners in San Francisco. She’s got a great mix of projects for Reebok on her site, including 25,915 Days (the average number most of us live), above. Also, don’t miss her Mercury Awards-winning radio for VOCALiD. Love that the first art director on MC this week has won a Mercury. Dig it.

Portfolio: aishamadeit.com

Welcome, Art Directors, Designers & Teams

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Since 2009, Modern Copywriter has featured hundreds of awesome copywriter portfolio sites. Over the years, one of the most common questions MC has been asked is, “When are you going to start modernartdirector.com?” Well, it’s time. Except, we’re going to do it a little different than that.

ModernCopywriter.com is now open to copywriters, art directors, designers, teams, and other creatives with amazing portfolio sites—but it’s still going to be Modern Copywriter (rather than a collection of sites). Few reasons for that. First, having a single site will generate the most traffic for your posts and when it comes down to it that’s what ya’ll are here for—traffic to your portfolio sites. Two, I’m a copywriter and it’d be silly for me to write posts from any other perspective. Three, maintaining one site is so much easier than two, three, or four. Finally, trademark, legal and URL issues blah blah blah.

NOTE: If you just want to see copywriters, click on “Copywriters” in the sidebar on the right and everyone else magically disappears.

There you have it. As always, thanks to everyone in the MC community. Here’s to the next six years!

Send portfolio links to: jason@moderncopywriter.com

Andrew Payton

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Andrew is a copywriter/GCD at Story in NYC. Since his last post on MC (way back on 09.21.11), he’s got a new site, new gig, and a whole bunch of new work for clients like Verizon, Audible, Vevo, Google, Chapstick, and Mentos. Don’t miss his beautiful campaign for Popsicle (above) celebrating summer. Is it really almost over? How’d that happen so fast?

Portfolio: apayton.com

Writer Wanted: SquareTrade, San Francisco

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SquareTrade in San Francisco is on the hunt for a mid-level or senior writer to join our awesome internal creative team. What does it mean to be a writer at SquareTrade, the best electronics warranty company in the world? You’ll write, of course. But you’ll also be an idea factory, working with a team of crazy talented designers on a mission to make SquareTrade as amazing as it can be.

For example, in the photo above, Luke Rockhold (champion UFC fighter) is kicking the you-know-what out of an iPhone in a SquareTrade Labs Breakability video. You’ll be thinking up stuff like that—in addition to writing projects for almost every major retailer in the US, mobile carriers across the EU, social, radio, environmental, you-name-it. It’s a little bit agency. It’s a little bit in-house. It’s a whole lot of fun.

Unfortunately, we’re currently looking for local candidates only. 

Interested? Email your link to Jason (SquareTrade CD) at: jason@squaretrade.com

Andrew Kim

lego

Andrew is a new copywriter in NYC, just finishing up an internship at Wieden+Kennedy. All kinds of cool, inventive ideas in his portfolio including projects for Lego (above) and DJI Drones, soap that helps conserve water, a homemade cardboard Merit pencil for the One Show (nice), and 95 Feet—a reminder not to drive tired.

Portfolio: yeahforsure.com

Ben Bohling

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Ben is a copywriter/CD/SVP at FleishmanHillard in St. Louis. Before advertising, he got his start in the film industry including five years as Assistant to Steven Spielberg. (So cool.) You can see the influence of that experience in his projects, from a spot for PBS (above) to his “Rivals” video for Buffalo Wild Wings with David Ortiz—in which NY fans meet the slugger just after shredding him on camera. Gulp.

Portfolio: benbohling.com

Copywriters Wanted: Bright Red\TBWA, Florida

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Rob Kerr, Executive Creative Director of Bright Red\TBWA in Tallahassee, Florida is on the hunt for junior, mid-level and senior copywriters (no ACDs or CDs, please). From Rob: “The Southeastern outpost of \TBWA has been on a new-business roll lately and is currently accepting books.

Do you believe big ideas can come from anywhere? We do. We expect them from you, consistently. You’ll be thrown into the fire day one and have the opportunity to work on a diverse range of clients from travel & tourism, consumer packaged goods, durable products to fast-food. This is not for the faint-of-heart — you will be juggling multiple assignments, often with tight deadlines and will be expected to win awards. Sound like you?

Don’t apply if you have your heart set on working in New York. Tallahassee, Florida couldn’t be further from Madison Avenue. Think small-town hustle meets global muscle.”

Send your portfolio to Rob at: rkerr@brightredtbwa.com

Copywriter Intern Wanted: Grip, Chicago

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Got mad copywriting skills? Looking for a killer internship? Grip in Chicago is on the hunt. From Grip: “We’re seeking a copywriting intern with mad literary game to join our team in September 2016. You should have the ability to develop content with strategic intent and have a strong creative point of view supported by a degree in creative writing or journalism. The mission of our internship program is to transition recent grads into the professional world of copywriting within the creative industry.

You’ll collaborate with experienced and inspiring team members on a broad range of projects to build confidence in your strengths, challenge your skills, and obtain a strong understanding of what it takes to roll with the big dogs. Internship is full-time, 3 months, and paid.

Apply now.”

To apply, click here: gripdesign.com/careers