Category Archives: McCann

Rob Hall

Rob is a copywriter/ACD at FP7 McCann in Dubai, UAM. His site features projects for brands like TCS, Rolex, Hardee’s, Lux, McDonald’s, Volkswagen, and STA. Don’t miss “Ketchup Insurance” for Heinz (Bronze Lion, Gold at New York Festivals). From the write-up on Rob’s site: “a staggering 48% of Heinz customers have had ketchup accidents. While we can’t stop mishaps happening, we can cover them. Because if it’s worth the risk, it has to be Heinz. So, inspired by 57 real incidents found on social media, we launched a real, legally-binding insurance program offering customers coverage against 57 ketchup customer-inspired accidents.” Brilliant.

Portfolio: robhall.work

Kyle Harrison

Kyle is a freelance copywriter/ACD/”long-haired dude” in Nashville, previously at shops like McCann NY, RPA, and Translation. He’s got a whopping 25 projects on his site at the time of this post—including work for Verizon, Peloton, Honda, WhatsApp, AT&T, and more. Don’t miss the first project in his portfolio, an Emmy-winning short film dealing with what we all felt during the pandemic, featuring Sarah Jessica Parker and Sufjan Stevens. So cool.

Portfolio: kyledouglasharrison.com

Johnny Michael

Johnny is a senior copywriter at Razorfish in Miami. His portfolio features separate pages for Directing, Advertising Copywriting, Filmmaking, Photography, and Writing. His advertising page features work for Jeep, Chevrolet, Corteva Agriscience, and others. It also features a page where you can hire Johnny for one full year for the low, low price of $119,999.00 (ha!). First time MC has seen that in a portfolio. Dig it.

Portfolio: hijohnny.com

Ashley Glass

Ashley is a freelance copywriter/creative director in NYC, previously at Laundry Service, Code and Theory, McCann, BBDO, and others. As one would expect from that resume, Ashley’s portfolio is overflowing with award-winning projects for big brands like Mountain Dew, MasterCard, Xerox, HP, Google, TGI Fridays, and Lysol. Her site also features other published writing, photography, art, directing, and a music video that won some stuff too. Geeeeez.

Portfolio: ashleyglassnyc.com

Dhanush Paramesh

Danush is a senior copywriter/ACD in NYC, previously at Wunderman Thompson, VaynerMedia, and McCann. All kinds of cool projects on his site for big brands like Pepsi and MasterCard, plus some film work as well. However, it being October with the holidays right around the corner, MC had to feature the Pespi “Turkeytron,” the Thanksgiving dinner setup every football/Taylor Swift fan didn’t know they needed, but do now. Delish.

Portfolio: dhanushparamesh.com

Robert Schneider

Robert is a copywriter/ACD formerly at Commonwealth/McCann in Detroit (pre-COVID-19). His portfolio was submitted to MC by Joel Austin, a fellow copywriter located in Dallas. (Big ups!) Huge variety of projects on his site for brands like Chevrolet, NAPA Auto Parts, Key Bank, International, University of Alabama, and more. Joel also recommends Robert’s “Quarantine Check-in Videos” where he interviews fellow comedians and creatives. (Link to video below.) Good times.

Portfolio: robertsbrains.com
Quarantine Check-in Episode #2: youtube.com/watch?v=iFgkPi3AJKI
Joel Austin’s portfolio: runthejoels.com

Shevek Anandan

Shevek is a copywriter at McCann in NYC. Since his last post on MC (back on 04.19.18), he’s added all kinds of new work to his portfolio including projects for Verizon, New York Lottery, Purell, and Soundcloud (above). His site features a “here’s the pudding” link that curates his portfolio into four bite-sized categories for recruiters short on time. Smart.

Portfolio: shevekanandan.com

Andrew Hajjar

Andrew is an ACD/copywriter at McCann in NYC. The work in his portfolio is killer—but it’s the format of his book that puts it over the top. Andrew has created #BAÑOBOOK: “the first Instagram-based copywriting portfolio designed to fight dwindling site visits by focusing on ‘toilet-top’ rather than ‘desktop’ views.” Instead of describing it further, MC encourages all to have a seat, take a load off, and enjoy.

Portfolio (best viewed on mobile): @andrewhajjardotcom

Grant Smith

Grant is a freelance copywriter/CD in NYC. His portfolio was one of the first posted on MC way back on 12.16.09, almost 10 years ago (how has it been that long?). It was amazing then—and even more amazing now. His site is one long page of killer projects including New York Lotto, FedEx, BBC World, Toyota, AT&T, Red Stripe (classic), Monster, Mountain Dew, Footlocker, Fox Sports, Guinness, and Vonage (above). Stoked to have Grant back up on MC.

Portfolio: grantsmithadvertising.com

Amanda Caldari

Amanda is a senior copywriter at McCann in NYC. Since her last post on MC (03.30.16), she’s been busy. All kinds of new work on her site, including her launch campaign for Eyeconic. “Ordering from Eyeconic easy—behind the scenes, it’s another story.” Dig it.

Portfolio: amandacaldari.com

Bowen Mendelson

Bowen is a copywriter/CD in Atlanta, previously at Fitzgerald & Co., on the hunt for his next big thing. All kinds of killer projects on his site, including Huggies Baby Making Radio Station, a creepy spot for BP Driver Rewards (how the heck did they sell that through?), and 1,000+ unique songs for Coke’s 1,000 Name Celebration (including Jason, thank you very much). Love it.

Portfolio: bowenmendelson.com

Shevek Anandan

Shevek is junior copywriter at McCann in NYC and a graduate of Creative Circus. All kinds of killer projects in his portfolio and lots of great writing throughout. At the top of his site’s homepage is the line, “Here’s the work, and here’s the pudding if you’re short on time and just want the proof.” Click “here’s the pudding” and you go to another page that breaks out his work into Headlines, Commercials, Case Studies, Integrated Campaigns. Click on Headlines and you’re greeted with (in addition to some great lines), “Currently at a 200:1 embarrassing-scribble to solid-line ratio, but every 1 feels so damn good.” Amen.

Portfolio: shevekanandan.com

Max Schein

Max is a copywriter at Fitzgerald & Co. // McCann in Atlanta. At the time of this post, he’s got six awesome projects on his site including Buy Back The Block for Checkers (above) featuring Rick Ross. Such a fantastic idea. Good for Checkers. Good for Carol City, Florida. Good for the world. Love it.

Portfolio: maxwrotetheseads.com

Taylor Crane

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Taylor is a copywriter at J. Walter Thompson in Houston (safe and sound after Hurricane Harvey). As one might expect from a Texas-based writer, he’s got a bunch of projects for Mobil and Shell on his site. He also has awesome crowd-funding videos for Kickstarter/Indiegogo, including Flashy Backpack (above, hilarious), which MC needs like now.

Portfolio: taylorjcrane.com

Aaron Spratt

Aaron is a freelance copywriter/ACD in the DC area. Since his last post on MC (08.19.13), Aaron’s got an updated site and all kinds of new work including a bunch of projects for good: MPOWERD Luci portable solar light (above), Colon Cancer Alliance “Love Your Butt,” and crazy Car-Free Diet Show. Definitely time for an update.

Portfolio: aaronspratt.com

Vidhi Shah

Vidhi is a copywriter looking for opportunities in NYC after recently moving to the States from Argentina where she was a creative lead at Mother Buenos Aires. Killer variety of projects on her site, including short films for Renault (above), a PETA video featuring Pamela Anderson, Colors Magazine (where Vidhi was an editor), and the beginnings of The Global Warming Cookbook (and possibly pop-up restaurant). Dig it.

Portfolio: vidshah.com

Copywriters Wanted: McCann Detroit

Danielle McGuckin and Ann Perry at McCann Detroit are on the hunt for unicorns. Copywriter unicorns! From McCann: “McCann Worldgroup Detroit is looking for copywriters to work on world-class accounts such as Chevrolet, Michigan Tourism, ALDI and more. We need writers. Excellent ones. Writers who put together a headline that makes other writers jealous. Writers who write copy novelists want to plagiarize. And if you’re only doing it for print or TV then don’t bother submitting your portfolio over here – we need people who can work in every channel. So, yeah, great writers. Every channel. And you have to be cool to work with. In other words, we might be looking for a unicorn.”

Are you that unicorn? Then apply to careers@mwgdetroit.com

Andrei Chahine

Andrei is a copywriter/VP, Brand Creative Director at MTV in NYC, which sounds like the coolest job ever. Since his last post on MC back on 03.02.12, Andrei moved to New York, worked at Anomaly and Grey, and now leads MTV’s in-house creative department. He’s also added all kinds of new work to his portfolio, including MTV VMA campaigns (for which he’s won a bunch of Cannes Lions). Time for an update!

Portfolio: andreichahine.com

Andrew Payton

Andrew is a copywriter/GCD at Story in NYC. Since his last post on MC (way back on 09.21.11), he’s got a new site, new gig, and a whole bunch of new work for clients like Verizon, Audible, Vevo, Google, Chapstick, and Mentos. Don’t miss his beautiful campaign for Popsicle (above) celebrating summer. Is it really almost over? How’d that happen so fast?

Portfolio: apayton.com

Joe Moon

Joe is a copywriter at McCann Erickson in NYC (previously spent 10 years in the US Army, two combat tours, big ups!). All kinds of cool projects on his site including work for US Army, Independence Day Resurgence, and a bunch for Lockheed Martin. Don’t miss “Field Trip To Mars” (above). So cool.

Portfolio: watchthemoon.com

Pete Kearney

Pete is a freelance writer/CD in NYC, previously ECD at Erwin/Penland. His site is deep (24 projects) and includes a crazy variety of killer work for Verizon—like the Verizon Wow Wall (above). Super impressive collection of projects. Dig it.

Portfolio: petekearney.com

Emma Shannon

Emma is a senior copywriter/ACD at beauty@gotham, McCann Worldgroup in NYC. She has helped kill not one, but two of the most famous taglines in the history of modern advertising. She helped put “Maybe she’s born with it. Maybe it’s Maybelline” to bed for “Make It Happen.” Same with Wisk’s “Ring Around The Collar” for “Fight Stains with Science.” What’s #3 going to be???

Portfolio: emmashannon.com

Adam Koehler

Adam is a copywriter/ACD at McCann in NYC. Since his last post on MC (back on 8.08.12), he’s added projects for Microsoft, CFP and Progressive (awesome Flo print campaign). He’s also written a book, The Path To Unenlightenment. Anytime you get to say, “Since the last time I was here I’ve written a book” you’re good. Dig it.

Portfolio: adamkoehlercreative.com

Nick DiLallo

Nick is a copywriter/ACD at McCann in NYC. His book is loaded with great social projects and campaigns for Chex, Cuervo, Wendy’s, Lucky Charms, and a jump-on-it special delivery for Questlove from Nature Valley. Well done, sir.

Portfolio: nickdilallo.com

Bowen Mendelson

Bowen is a copywriter/CD at Ogilvy in Chicago, soon to be freelance in San Francisco. Since his last post on MC (01.14.13), he’s completely revamped his site and added a ton of new work, including brilliant 15-second Instagram vids for the Hemingway Foundation (above). Love ’em.

Portfolio: bowenmendelson.com

Matt McCain

Matt is a copywriter/CD in Seattle. After 15 years at WongDoody, his portfolio is stocked with all kinds of killer projects for Amazon (above), Seattle Seahawks, Subway, Horizon Air, Tobacco Quit Line, and the LA Dodgers. Dying to know what it was like working with the one and only Gary Busey. Crazzeee.

Portfolio: mattmccain.com

Daniel Del Toro

Daniel is a freelance copywriter in [wherever awesome gigs appear]. His portfolio is ridiculous. Wieden, Crispin, Untitled Films Toronto … Volkswagen, Burger King, ESPN, Brahma, Levi’s, Best Buy, Little Trees Air Fresheners (?!?!) … just sick. Love it.

Portfolio: danieldeltoro.com

Chris Endecott

Chris is a copywriter at MRM McCann in Frankfurt, Germany. Bunch of cool microsites in his portfolio, including five for Opel. Don’t leave without checking out his crazy Snackball machine for GranataPet. They need to have a contest where you can win one of those things for the backyard, your very own auto dog feeder and fetcher. Just make sure to duck before the tennis ball launches—dangerous!

Portfolio: chrisendecott.com

UPDATE: Jim Terry

Since his last post on MC (03.26.12), Jim has moved from Portland to SoCal and added some new work to his site. Time for an update! It should also be noted that Jim is an Oregon grad, as is MC. So, while he’s now living the high life in Hermosa Beach or wherever, his head is firmly on the ground. Or his feet. No, his feet are in the sand. His head, then. On the ground. (Ahem.) Go Ducks!

Portfolio: themothership.cc

UPDATE: James Cross

James is a copywriter/acd/creative head at Big in London. He shares a site with art director/creative partner Tim Jones, and they’ve added a bunch of new work since their last post on MC (01.09.12). Don’t miss Domino’s Pizza DomiCopter. If Domino’s did that in the States, MC would be ordering pepperoni and pineapple every night.

Portfolio: timandjames.co.uk