Reagan is a copywriter/CD at R/GA Singapore. So many killer projects on his site, including lucky underwear for KFC (see image above), Southeast Asian Adidas, a magic marketer-branding tunnel for Meta, and a campaign fighting Post-Travel Withdrawal Symptoms (PTWS) for Hotels.com. Dig it.
Portfolio: reaganraj.com
Rob is a copywriter/ACD at FP7 McCann in Dubai, UAM. His site features projects for brands like TCS, Rolex, Hardee’s, Lux, McDonald’s, Volkswagen, and STA. Don’t miss “Ketchup Insurance” for Heinz (Bronze Lion, Gold at New York Festivals). From the write-up on Rob’s site: “a staggering 48% of Heinz customers have had ketchup accidents. While we can’t stop mishaps happening, we can cover them. Because if it’s worth the risk, it has to be Heinz. So, inspired by 57 real incidents found on social media, we launched a real, legally-binding insurance program offering customers coverage against 57 ketchup customer-inspired accidents.” Brilliant.
Portfolio: robhall.work
Shelley is a senior copywriter/CD in Los Angeles on the hunt for her next gig, previously at Saatchi in Seattle. Since her last post on MC (back on 02.03.17), she’s been busy. All kinds of cool projects on her site for clients like Hardee’s, Hot Wheels (above), T-Mobile, Microsoft, Toyota, and more. Can’t wait to see where she lands!
Portfolio: shelleybarkerwrites.com
Ben is a freelance copywriter/ACD in NYC who has done work for agencies like Saatchi, McCann, and Barbarian for clients like Crest, USAA, and Samsung (above). His “Too Easy” campaign shows how “Samsung’s Smart TV can do just about anything from connecting with your smart devices to customizing its built-in features.” Like cancelling your kid’s band practice. Daaaaaad.
Portfolio: bendoesads.com
Mac is a senior copywriter at Draftline NYC, previously at The Secret Little Agency in Singapore. In addition to projects for brands like DBS Bank (above), Travelers, and Lazada, his site includes a short documentary he wrote and narrated on the PlayStation, as well as links to articles he’s had published on sites like Vox, The Atlantic, and Polygon. Dig it.
Al is a copywriter at Saatchi in Los Angeles. His site currently features five big projects for Toyota (and one for Walmart), including “Less Drama” above that looks like it was a blast to shoot. Also don’t miss his Route Notes, deep thoughts that came to Al while stuck in L.A. traffic. MC’s favorite, because it happens to be true at the exact moment of this posting, is “One of the absolute worst things that can happen in your life is that you get home after a long day, you head straight to your bedroom, and then you realize that you still have to put the fitted sheet on your bed before you can sleep in it.” So deep. So true.
Portfolio: alduggancopywriter.com
Matt is a copywriter/ACD in San Francisco who has spent time at Droga5, 72andSunny, Saatchi NYC, W+K Shanghai, and most recently Lyft in-house (pre-pandemic). Since his last post on MC (way back on 05.08.11, when he was a baby copywriter), he’s been busy—and it shows. His portfolio is so good. It was nearly impossible for MC to pick which project to feature, Dos Equis “Keep It Interesante” or Samsung “Let’s Go To Work” or Nike or ESPN or … had to be Seventh Generation “Vajingle” with the one and only Maya Rudolph (above). OMG so good.
Portfolio: cargocollective.com/mattvitou
Corey is a copywriter/CD in San Francisco. Every creative has heard (more than once) that advertising is a mix of art and business. In Corey’s case, so is his portfolio site. In addition to his projects, he’s also got merchandise and educational videos for sale, which anyone can purchase right off the site. Also, don’t miss his Testimonials page. That’s a lot of love.
Portfolio: coreyrosenberg.com
Erin is a senior art director at R/GA in NYC. So much great work on her site, including the amazing Tide Super Bowl campaign that won everything at every awards show everywhere. Also, don’t miss her campaign for the National Down Syndrome Society. So smart.
Portfolio: erinevon.com
Sherlock is a junior art director/brand detective in Los Angeles and a graduate of the University of Texas at Austin. Her book is divided into Work (ad projects) and Design, so be sure to check out both. Super fun vibe across all of Shelock’s projects. Looking forward to seeing what she does next!
Portfolio: sherlockchang.com
Blake is a copywriter at Saatchi in NYC. Since his last post on MC just about two years ago (03.21.16), after graduating from Creative Circus, he’s been busy. All kinds of killer projects for Tide on his site, including some of the best spots (if not the best) from the last Super Bowl, plus videos with Terry Bradshaw and Gronk. That’s a good first two years!
Portfolio: blakemorris16.com
Evan is a junior copywriter at Saatchi in Los Angeles. Lots of cool projects on his site for brands like Pedigree, Toyota, Hotels.com, and Snickers (above). If you’re a fan of electronica like MC, don’t miss Evan’s a passion-project EP “Glotis” out now. Dig it.
Portfolio: evanmiguel.com
Jimmy is a copywriter at EP+Co in NYC (formerly known as Erwin Penland). He’s got a crazy variety of projects on his site, from Soup People talking through cans for Progresso, to a Beat Box Torture Test with Rahzel for Lenovo, to super sweet spots for Cheerios, to The Grand Slams for Denny’s (above). Dig it.
Portfolio: jimmymcdonald.squarespace.com
Cameron is a freelance writer/CD in Austin. He’s the son of Guy Day (co-founder of Chiat/Day) and the “PAST” page on his site is a who’s-who list of amazing clients and agencies. Clicking through his work, you see why—great writing all over the place. So what does MC choose to feature? A grocery bag, of course! It just perfectly sums up what a copywriter’s portfolio should be about. You may spend 30 years writing the hell out of everything from Super Bowl TV to Rolling Stone print, but in the end it’s that grocery bag you nailed that makes it to the top. Great writing is great writing, no matter where it appears. Love it.
Portfolio: iamcameronday.com
Jo is a freelance senior copywriter in London, previously at Mother, Saatchi, HMDG, and Droga5. All kinds of amazing work on her site. Don’t miss her Manifestos page—that’s how you do it. Also, be sure to check out her David Lachapelle-directed video for Boots (above). Now that’s a shoot.
Portfolio: joforel.com
Matei is a freelance copywriter/CD working in NYC and Berlin. Since his last post on MC (way back on 12.10.12), just after graduating from Miami Ad School Hamburg, he’s taken over the world. His portfolio includes projects for Google, Nike, adidas, AT&T, CNN, and Hornbach, for agencies including heimat Berlin and Havas NY—and Matei is now teaching at Miami Ad School. Time for an update!
Portfolio: matei.nyc
Josh is an art director at Saatchi in Los Angeles. Tons of projects for Toyota on his site, including a series of influencer videos for 4Runner. Don’t miss “The Last Jump” by Chris McNamara (above), which shows what can happen when base jumping doesn’t go as planned. (Gulp.) Cool use of YouTube’s annotation feature for this project.
Portfolio: joshdweiss.com
Ben is a copywriter/ACD at Zambezi in Los Angeles. Check out his site for Stance special edition Star Wars socks—which allowed fans to use the force when shopping without touching their screens. Awesome. Ben also wrote the tagline for Words With Friends, “May the best friend win.” If you’re a WWF junky like MC, that’s tagline rock stardom. But is Ben any good at WWF, you ask?! MC challenged him to a game (actually three), and can confirm: yes. He’s very good.
Portfolio: bentomgeorge.com
Chris is a senior copywriter at Saatchi & Saatchi Los Angeles, previously at EVB. Since his last post on MC four years ago (03.01.2010, just after graduating from Miami Ad School), he’s been busy. Cool projects on his site for Toyota, Orbit, Skittles (don’t miss Badass Rainbows, so funny), and The Amanda Foundation (above). Way past time for an update.
Portfolio: cwmead.com
Rick is a freelance writer/CD/screenwriter in NYC. His Cargo site has 20+ links to projects for a crazy variety of brands from a crazy variety of shops in a crazy variety of media—plus one radio spot. Pour yourself a big glass of whatever sounds good and click away.
Portfolio: cargocollective.com/rickrosenberg
Heather is a freelance copywriter/ACD in Los Angeles. Check out her rez and you can’t help but be a little jealous of the agencies she’s worked with and the brands she’s worked on. Sick, sick, sick. MC had a hard time choosing what image to feature in Heather’s post, but if you have the opportunity to get Bradley Cooper’s face up there, that’s what you do. Right? Right.
Portfolio: heatherparke.com
Matt is a freelance writer/CD in Los Angeles. His site features 18 projects covering a huge range of media—with nice tight strategic setups that get you into the how and why of each in just a sentence or two. Been in the biz a few years and still kicking ass? Got a lot to show? This is how we do it.
Portfolio: mattdbogen.com
Justin is a copywriter/CD in NYC. Since his last post on MC (07.27.12), he’s gone full-time freelance, put together a new Cargo site, and added a bunch of new work—including the above for Capri Sun. So many killer projects all over his site. Really happy to have Justin back up on MC. Really awesome way to kick off the week.
Portfolio: cargocollective.com/
Jeremy is a senior copywriter at NagaDDB in Kuala Lumpur, Malaysia. (Love international submissions. More, please!) He started life as a graphic designer, then switched to writing at his first agency. Check out his project for Yoshinkan Aikido, which uses pieces of bad guy faced-cake to promote self-defense classes for Malaysian women. Delish.
Portfolio: behance.net/jeremyngkt
Since his last post on MC, New York art director/creative director Vlad Ivangorodsky has gone full-time freelance and has added a bunch of new work to his site, including the above GoDaddy spot for Barton F. Graf 9000 (that almost made the Super Bowl). Always love posting Vlad’s site up on MC, even though he’s not officially a copywriter. Good ideas are good ideas are good ideas.
Portfolio: vladislav-ivangorodsky.com
Tim is a freelance copywriter/CD in Minneapolis. Over the past 20 years, he’s worked at shops like Fallon, Carmichael, Arnold, Burnett, and Saatchi (geez), on more awesome accounts than MC can list here. Don’t miss his classic campaigns for Citi Simplicity Card and the VW Beetle, including the above spot “Squares.” Brilliant.
Portfolio: timgillinghamcreative.com
Craig is a copywriter/SVP/ACD at Team Detroit in New York. As you might guess, his site (Cargo) features lots of auto projects, including Ford, Jeep, and Chrysler. He’s also included an old-school campaign for F&M Drug Stores featuring F&M President Dale Ward. Back in the day!
Portfolio: cargocollective.com/craigpines
Laura Bennett, Talent Scout at Saatchi & Saatchi X, is on the hunt for a copywriter for their Cincinnati, OH office. From Laura, “Saatchi & Saatchi X is a global leader in shopper marketing, revered as the hothouse for world-changing ideas and brand experiences. Through a passion for ideas, strategic in-store communications and a deep understanding of shoppers’ motivations, we create unique shopping experiences that improve shopper’s lives and leverage every product story. Saatchi & Saatchi X is part of the Publicis Groupe network, the world’s fourth-largest advertising agency holding company.
You will be working closely with the creative director, art directors and other writers to conceive, articulate, and create concepts and shopper marketing ideas. This includes experiential retail campaigns, QSR and retail product launches, franchise marketing campaigns, online, interactive, mobile and e-mail marketing campaigns, viral and all other shopper marketing initiatives and developing short and long form copy solutions.
If you believe:
Apply now.”
To apply or learn more, email Laura at: laura.bennett@saatchix.com
Nick is a copywriter at Saatchi & Saatchi NY. You know, there’s nothing better than ads that make you laugh, like Nick’s Smooth Musings for Keystone with Keith Stone (“Bon Jovi. Which of course in French means, good Jovi”). Except, maybe, for ads that make you feel better about the world. Like Nick’s Super Bowl spot for Cheerios, or his videos for Goodwill. Nicely done, sir.
Portfolio: nickmarchese.tv
Stevie is a copywriter in London, currently freelancing at Droga5, previously at Channel 4 and Mother. He shares a site with AD/creative partner Emily Churches. Don’t miss Gay Mountain—their video showing Channel 4’s support of gay athletes at the Olympics in Sochi. Rawrrr.
Portfolio: emilyandstevie.com