Category Archives: Venables Bell

Sharath Verghese

Sharath is a senior copywriter at Mekanism in NYC. Since his last post on MC (back on 04.04.2016), he’s added all kinds of killer projects to his portfolio. Don’t miss the first one on his site, The Date for Jose Cuervo. So painful (in a painfully good way). Also, be sure to check out his campaign for Peloton: “Contrary to popular perception, Peloton’s ridership isn’t exclusively comprised of skinny, rich, white people who live in lens-flare prone penthouses. In reality, their members are as unique and diverse as the reasons they ride. So, for the company’s first ever global brand campaign, we found some real-ass Peloton members and filmed them in their real-ass homes as they talked about the real-ass reasons they ride their stationary-ass bicycles!” So good.

Portfolio: sharathverghese.com

Aisha Hakim

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Aisha is an art director at Venables Bell & Partners in San Francisco. She’s got a great mix of projects for Reebok on her site, including 25,915 Days (the average number most of us live), above. Also, don’t miss her Mercury Awards-winning radio for VOCALiD. Love that the first art director on MC this week has won a Mercury. Dig it.

Portfolio: aishamadeit.com

Bryan Karr

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Bryan is a writer at Venables Bell in San Francisco. Since his last post on MC (4.23.12), he moved to Venables from Leo Burnett Chicago and added new work to his site, including Audi and Skyy Vodka. Love the Audi spot (above). That’s exactly what the world is going to be like once Amazon starts using drones for delivery. Unfortunately, MC only has a Honda. Yikes!

Portfolio: cargocollective.com/bryankarr

Jake Benjamin

Jake is a copywriter at Goodby in San Francisco, Saatchi NY before that. Good writers have the ability to shed themselves and write in character. Good copywriters have the ability to shed themselves and write in brand. (I just made that up. Deep!) Stepping through Jake’s book, he just nails brand after brand. His Tide campaign is clean. His ASPCA campaign is heartbreaking. His Fruit By The Foot ad is fun. His Hyundai campaign is a Cannes Lions 2009 Titanium Award Winner. 

Portfolio: lovetownusa.com