Category Archives: Lima

Hugo Eléspuru

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Hugo is a senior copywriter at Fahrenheit DDB in Lima, Peru. (Hello, Peru!) All kinds of awesome creative strategic campaigns on his site, including an extreme price hike on Mother’s Day for gifts no mom wants to receive, using fast internet to slow down speeding drivers, and popcorn boxes that promote equal lending mortgages for same-sex domestic couples. Dig it.

Portfolio: hugoelespuru.com

André Toledo

André is a young copywriter at Y&R Lima (the most awarded agency in Perú, I’m told). Here are a couple of things that are nice to see in a young CW’s portfolio. One, a simple execution of a cool idea, like André’s Lady Speed Stick video. Two, the ability to take pre-existing product footage and make something out of it, like Andre’s spots for Toyota Advantage Edition. Well done.

Portfolio: cargocollective.com/andretoledo