KW2 in Madison (an agency focused on doing good in the Public Health, Public Information & Education, Higher Education, and Business Services sectors) is on the hunt for a copywriter. From KW2:
Who We Are
KW2 is a full-service digital and advertising agency with a mission to bring about change for our clients that empower and improve lives. We create results for clients across four key industries, government & public health, higher education, healthcare, and businesses. We take insights, wrap a brilliant strategy around them and then create the story that will move customers and transform markets. Few agencies can match the depth or breadth of KW2’s behavior change marketing expertise. Our proven approach to behavior change marketing has shaped more than 100 government and public health campaigns and improved millions of lives. Our creative staff have launched successful campaigns for brands like Coca-Cola, Microsoft, Harley-Davidson, Boeing, and The Green Bay Packers.
Our Culture
Our culture offers the kind of invigorating and creative challenges that make talented people even better. KW2 strives to provide an inclusive environment where unique insights, experiences and backgrounds encourage you to be yourself and bring your best which ultimately benefits every employee, client and the communities in which live and work.
The Work
- We are seeking a Copywriter to join the KW2 team. As a Copywriter you are primarily responsible for developing creative solutions and writing compelling copy for our clients and their diverse audiences. You will report to a Creative Director and collaborate with a team of professionals to take projects from concept through production. Additional responsibilities:
- Writing and editing copy for a variety of mediums, including traditional and digital ads, social content, websites and collateral
- Developing or tailoring a brand’s personality and strategic messaging for key audiences
- Working with cross-departmental teams to understand a project’s goals, strategy, and requirements
- Brainstorming ideas individually or with other team members
- Presenting concepts and creative solutions to colleagues and clients
- Collaborating with creative partners throughout the production process
- Meeting project goals on time and within budget
The Qualifications
- Creative problem-solving skills and imaginative ideas
- Excellent written and verbal communication skills
- The ablility to adapt, mutltitask, and manage projects and timelines efficiently
- Honesty, attention to detail, and high personal and professional standards
- An interest in popular culture and new advertising trends and techniques
- A positive, collaborative spirit
- Two or more years of marketing or communications experience preferred
At KW2, we believe people grow together in diverse, equitable and inclusive environments where their unique insights, experiences and backgrounds are valued and build authentic relationships. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, military veteran status and all other characteristics, attributes or choices protected by law.
Please send your resume and a cover letter to: jobs@kw2madison.com
