Category Archives: New York

Mark Radcliffe

Mark is a copywriter/ACD in NYC. There’s a killer variety of work on his site for clients ranging from Corona to Mitsubishi to Washington Mutual. But don’t leave without checking out his Personal section. Mark’s also a talented singer/songwriter, voiceover guy and photographer. His blog, Fucked Umbrellas, features pics of broken umbrellas abandoned on the streets of NYC along with captions of what each umbrella’s owner might have been thinking. In Haiku.

Portfolio: markradcliffe.com

Brett Minieri

Brett is a copywriter/ACD at Colangelo in NYC. Awesome mix of work on his site, from print to banners. Can we talk about banners for a second? The best way to show ’em? We think Brett’s nailed it. Motion screen capture, edited into a little video, and then posted on Vimeo. Easy for everyone. (NOTE: Motion capture software. We like iShowU. You can get it at shinywhitebox.com for $30.)

Portfolio: brettminieri.com

Andrew Payton

Andrew is a copywriter/CD at R/GA in NYC. What a crazy fun mix of work on his site, including tons of great digital. Be sure to click on “Intel, Web Film, Changed” (top row, third from right). We all have moments as copywriters, moments when we know we’ve made it. Like when you’ve hired a rock band and paid them however much to set up on the 10th floor of an office building and crank out a song about middle management I.T. Good stuff.

Portfolio: digitalpayton.com

Shawn Couzens

Shawn is a copywriter/CD at Grey in NYC. His site features an animated Shawn pulling portfolio categories out of his head, snoozing and falling out of his chair. Even though MC is a big fan of Cargo, it’s refreshing to see a site made for the writer whose name’s on the door. (Or URL.) Dig it.

Portfolio: shawncouzens.com

Louis Wittig

Louis is a junior copywriter at iNDELIBLE in NYC. His portfolio features a campaign for the American Heart Association that uses the nastiness of pizza grease to deliver its message in an ingenious way (above). His portfolio also features an app for Little Caesars pizza. And there, my friends, is the copywriter conundrum. We saveth from heart attack. We selleth the heart attack.

Portfolio: louiswittig.com

Keith Zang

Keith is a senior copywriter at The Kaplan Thaler Group in NYC. This is what you get when you’re an interactive copywriter working at AKQA or Kaplan Thaler or one of those. You get yourself a custom portfolio site. Really like how simple it is to nav. You can jump around and see the whole thing in just a few minutes, which is rare for a portfolio full of interactive work. Nice.

Portfolio: keithzang.com

Matty Smith

Matty is a copywriter at Barton F. Graf9000, the new Gerry Graf shop that just nabbed Eric Kallman from W+K. Is there a cooler place to be? No. So, how did Matty get the gig? Well, he’s got a Master’s Degree from VCU Brandcenter AND he was an Eagle Scout. Once again proving MC’s theory that drummers, comedians, surfers and scouts make good copywriters. Of course, Gerry already knew this.

Portfolio: mattysmith.com

Jamie Schwarz

Jamie is a copywriter in NYC. First, check out his work. Then, check out his rez. Since graduating from Miami Ad School in 2005, he’s worked at a couple of shops, freelanced at a bunch, and is now about to launch an eco-denim company. Which, to MC, seems to perfectly align with the CWs coming out of Miami Ad School (influenced by CP+B), which Jamie attended. Entrepreneurs, idea factories, world tours.

Portfolio: jaimeschwarz.com

Howard Hill

Howard is a senior copywriter in NYC. His site features integrated work for six clients, plus a one-shots page, plus a page of outtakes. I recommend you click into DIRECTV and watch the Wayne’s World brand spot. Then go down to Outtakes and watch the Wayne stand-in just melt under the pressure of trying to say a lead-in line to Kim Basigner. Who wouldn’t?!

Portfolio: krop.com/howardhill

Matthew Bottkol

Matthew is a copywriter/ACD at Dentsu in NYC. His mother, Joan, describes him as follows: “Matthew grew up in a wood clapboard house near downtown Minneapolis. But, these humble beginnings belie his enormous talents. He sang in the Metropolitan Boys Choir and taught himself to play Scott Joplin’s “The Entertainer” on piano. He started wrestling at age seven and was city champion by age twelve. He endured thirteen years of public schooling and got along with just about everyone he ever met. Needless to say, his talents have only multiplied with age. He’d be an invaluable addition to any agency. And I’m not just saying that because I’m his mother. Did I mention he’s also handsome? Feel free to call me if you’d like to talk about Matthew some more. You can get my number from my wonderful son who, by the way, never forgets to call me.”

Portfolio: web.me.com/mbottkol