Category Archives: Copywriters

Chris Mead

Amanda_Bed_Print

Chris is a senior copywriter at Saatchi & Saatchi Los Angeles, previously at EVB. Since his last post on MC four years ago (03.01.2010, just after graduating from Miami Ad School), he’s been busy. Cool projects on his site for Toyota, Orbit, Skittles (don’t miss Badass Rainbows, so funny), and The Amanda Foundation (above). Way past time for an update.

Portfolio: cwmead.com

 

Sharath Verghese

bluenile

Sharath is a copywriter at Creature in Seattle. Since his last post on MC (11.10.14), he’s added a bunch of new projects to his site including awesomeness for Blue Nile (above) and DoubleDown Casino. If you like cats, don’t miss Sharath’s 15-second pre-roll spot “Kitty Glitter” for DoubleDown. Slow-motion falling cats … with diamonds.

Portfolio: cargocollective.com/sharathverghese

Amanda Caldari

birthday_girl_1

Amanda is a copywriter at Rokkan in NYC. (Her site was submitted by Jeff Samson, CD at Rokkan, big ups!) Love her campaign for Birthday Wishes (above)—a non-profit that throws birthday parties for homeless kids. So good. And don’t miss her Eyeconic campaign featuring real paid actors as testimonial spokespeople. Imagine!

Portfolio: amandacaldari.com

Alex Basak & Tara Iannotti

subway

Alex (writer) and Tara (art director) are a creative team at 360i in NYC. Check out the animated series “How to Turn a Meeting into Eating” they made for the new Subway (above, featured on both of their sites), for which they did everything but the animation—including performing and recording the music, doing the voiceover, etc. Love that.

Alex’s portfolio: alexbasak.com

Tara’s portfolio: taraiannotti.com

Casey Beck

bmw

Casey is a copywriter at RPA in Los Angeles. All kinds of killer projects for BMW on her site from her time at kbs+ in NYC. Don’t miss her new 360-degree music video for the Honda Civic featuring Moses Sumney (great track). NOTE: You need to watch it on Chrome or Firefox to get the 360-degree-ness. So fun.

Portfolio: writecaseywrite.com

Nick Elliott

pparenthood

Nick is a freelance senior copywriter/ACD in New York City. Before copywriting, he was in book publishing and online journalism (Chronicle Books, Thrillist, etc.), which is fabulous experience/training for the ad/marketing world. Lots of cool projects on his site for Uniqlo, Mercedes-Benz and others. Don’t miss DefundRefund—his side project funding Planned Parenthood in honor of the GOP politicians vowing to defund it.

Portfolio: njecreative.com

Emma Shannon

emma

Emma is a senior copywriter/ACD at beauty@gotham, McCann Worldgroup in NYC. She has helped kill not one, but two of the most famous taglines in the history of modern advertising. She helped put “Maybe she’s born with it. Maybe it’s Maybelline” to bed for “Make It Happen.” Same with Wisk’s “Ring Around The Collar” for “Fight Stains with Science.” What’s #3 going to be???

Portfolio: emmashannon.com

Jeff Gorman

la

Jeff is a freelance copywriter/director/CD in Los Angeles. (Yes, this is Jeff Gorman of Johns+Gorman Films.) His site is a library of one “that was one of my favorite commercials ever” after another. His client page lists out the following: “Nike, LA Eyeworks, Pioneer Electronics, Moulinex, Independent Life, ABC, Little Caesars Pizza, Staples, Lexus, Kia, Bud Light (one of which was the USA TODAY’s #1 spot in the ’04 Super Bowl), American Express, Truth Anti-Smoking, Sprint, Capital One, Fox Sports, ESPN, Geico, Sony Playstation, Sprite, Holiday Inn, Toyota, Jeep, Coke, Boars Head, Mercedes, Haggar, Burger King, McDonalds, Stanley Tools, National Car Rental, Energizer, Lays, Ikea, Sealy, NFL, Best Buy, KFC, Bell South, Coors Light, Jiffy Lube, 7-Up, Alaska Airlines, to name a few. He also directed the pioneering campaign for Sunkist California Pistachios which initiated the Mocumentary style which became an industry-wide trend.”

Good grief. Top off a glass of whatever you’re drinking, kick back and enjoy this one. Good times.

Portfolio: jeffreybgorman.com

Eric Schlauch

Wolverine

Eric is a copywriter/ACD who just moved from Minneapolis to Portland (and is looking for freelance or full-time). Lots of killer headlines up and down his portfolio, including projects for Raymond James, Kubota, and Wolverine (above). Don’t miss his genius Finnegans Reverse Food Truck. Or his Forever 21 Hologram Runway, so cool.

Portfolio: cargocollective.com/ericschlauch

Brad Meyers

blackout

Brad is a VP/CD/copywriter at DigitasSF. Since his last post on MC (way back on 09.06.12), he’s added all kinds of awesome work to his site including projects for Taco Bell, Playstation, and a bunch of comedy writing. If you’re one of the few who haven’t seen Taco Bell Blackout (above), don’t miss it. One of the smartest, bravest social media stunts ever. Just fantastic.

Portfolio: cargocollective.com/bradleymeyers

Kyle Carpenter

mortgage

Kyle is a copywriter at Red Lion in Toronto, Canada. Lots of fun stuff in his portfolio including three movie trailers for RBC Bank’s “The Mortgage” (above) that span three movie genres: romantic comedy, drama and horror. Don’t miss his video “Future Hipsters” for Social Media Week. That’s so what it’s going to be like. Yikes!

Portfolio: kylecarpenter.ca

Eric Gorodetsky

blues

Eric is a copywriter at Epic Signal Chicago. Don’t miss his “Broken Resolution Blues” campaign for Meta Wellness above. MC is already singing them, and it’s only January 14th. To quote the above bluesman’s social media reply to @Molly: “A six-pack was a dream. Or that was what she thought. When it came to doing sit-ups, she said abs … solutely not.”

Portfolio: thatssogordo.com

Chicago Portfolio School Week

cps-1

Ladies and gentlemen, MC is honored to present the portfolio sites of 13 Chicago Portfolio School graduating copywriters (in alphabetical order):

Jillian Aramowicz – rightbrainedlefty.com

Zach Frazer – zachfrazer.com

Drew Given – drewgiven.com

Samuel Healy – samuelhealy.com

Corey Leifker – coreyleifker.com

Andrew Lieberman – andrewclieberman.com

Vincent Marocco – vincentmarocco.com

Brian Piazzi – brianpiazzi.com

Matthew Portman – mattportman.com 

Lauren Riddoch – laurenriddoch.com

Heather Robertson – hiheather.com

Laurel Trojan – heythereitslo.com

Michelle Wardle – michellejwardle.com

Chicago Portfolio School Week – Heather Robertson

Idaho

Heather is a new copywriter in Chicago after graduating from CPS, previously a Marketing Research Analyst for 10 years in Kansas City. If MC knows anything, it’s that great writers come from all walks. Speaking of which, Heather’s campaign for Idaho potatoes using real potatoes to spell out headlines makes MC happy, having grown up in Boise, Idaho. Impressive that she was able to keep from eating the fries long enough to shoot ’em. NOTE: If you’re a potato fan and haven’t tried Idaho Russet Twice Baked Potatoes with cheese, bacon, sour cream, butter, and sea salt, you should Google the recipe immediately.

Portfolio: heatherrobertson.squarespace.com

Chicago Portfolio School Week – Lauren Riddoch

Avocult

Lauren is a copywriter at DDB Chicago after graduating from CPS. She is the founder of Avocult, the official cult of the California Avocado, which MC shall be joining shortly. Don’t miss her About Me page, which gives the option of a 5 second bio, 10 second bio, 30 second bio, or “all the time in the world” bio. Which makes you want to read all four, of course. Smart.

Portfolio: laurenriddoch.com

Chicago Portfolio School Week – Matt Portman

NPS

Matt is a new copywriter out of CPS, currently freelancing at Laughlin Constable in Chicago. Before he was a copywriter, Matt was a journalist, then a filmmaker, then a comedian (ding!), once again proving MC’s theory that comedians make great copywriters. Really funny stuff up and down Matt’s portfolio. Dig it.

Portfolio: mattportman.com

James Moffitt

choose

James is a copywriter at Capital One in Richmond, VA, and a graduate of VCU. While he’s new to copywriting, he’s not new to writing and has an interesting portfolio to show for it. Biking to messenger bags, outdoor gear to Sink/Swim Press, there’s a super cool/alternative POV that runs through his site and his projects. Love to see someone doing it different.

Portfolio: jamesmoffitt.carbonmade.com

Heather Parke

bradley

Heather is a freelance copywriter/ACD in Los Angeles. Check out her rez and you can’t help but be a little jealous of the agencies she’s worked with and the brands she’s worked on. Sick, sick, sick. MC had a hard time choosing what image to feature in Heather’s post, but if you have the opportunity to get Bradley Cooper’s face up there, that’s what you do. Right? Right.

Portfolio: heatherparke.com