Texas at Austin Week on MC kicks off with Rachel Dawer, who was kind enough to coordinate with MC and help make this week happen. (No surprise she made Dean’s List!) Don’t miss her campaign for SportClips (above), which is the most perfect campaign for SportsClips ever. Dig it.
Portfolio: racheldawer.com
Rick is a freelance writer/CD in Miami. Since his last post on MC five years ago (03.19.10, how has it been that long?), he’s been very, very busy. M&M’s, Coke, Jet Blue, AT&T, Macy’s, Smirnoff, Acura, etc., for agencies like Crispin, RPA, Sapient, JWT, and BBDO. This is a good one.
Portfolio: rickabb.com
Matt is a freelance writer/CD in Los Angeles. His site features 18 projects covering a huge range of media—with nice tight strategic setups that get you into the how and why of each in just a sentence or two. Been in the biz a few years and still kicking ass? Got a lot to show? This is how we do it.
Portfolio: mattdbogen.com
Ben is a recent Ph.D grad in Advertising from the University of Texas at Austin, and will be starting at The Richards Group in June. (Big congrats!) MC could be wrong, but is this the first Doctor of Advertising on the site? More importantly, what does he do if someone yells “Is there a doctor in the house?” Um. Technically, yes. But unless you’re metaphorically choking on a 15-second Hulu pre-roll video … which happens ALL THE TIME … then um …
Portfolio: benwyeth.com
Reid is a senior copywriter moving to NYC from Minneapolis in June. (Congrats!) Leave it to someone from Minnesota to come up with the idea of asking a guy to live in a snow globe as the agency holiday stunt (above, for McKinney). Too perfect.
Portfolio: reidhultman.com
For everyone not able to attend VCU’s recruiter sessions this week, MC is honored to present the portfolio sites of 24 VCU Brandcenter copywriters graduating May 9th, 2015 (in alphabetical order):
Sue Attalah – sueattalah.com
Richard Beahm – richardbeahm.com
Curt Chapkowski – curtchapkowski.com
Andrew Couch – johnandrewcouch.com
Elizabeth Daniel – elizabethdaniel.info
Emma Dou – emmadou.com
Patrick Farrell – patrickbfarrell.com
James Feess – jamesfeess.com
Nick Gelbard – nickgelbard.com
Patrick Girts – patrickgirts.com
Joe Hartley – joehartley.pizza
Andy Holdeman – andymightsave.us
Sarah Johnston – sarahejohnston.com
Melanie Matlock – melaniematlock.com
Conor McCann – conordrummmccann.com
Mike McGuire – michaelkmcguire.com
Alison Murphy – amurph.com
Ryan Niland – ryanniland.com
Dorado Quick – doradoquickwrites.com
Nick Roberston – bnrobertson.com
Neeruj Sethi – neerujsethi.com
Ryan Snyder – rysny.com
Jesse Stanton – jessestanton.com
Madeleine Trebenski – madeleinetrebenski.com
What’s better than clicking through a portfolio and laughing out loud? Above is a photo of Patrick that, according to his About Girts page, he hates. (Now immortalized on MC, you’re welcome!) Loving all of the VCU portfolio site About Us pages, BTW. Good stuff. Also, don’t miss Patrick’s campaign for Black Flag Bug Zappers (“The last thing that went through his head … was one of his legs.”). And his Character Demo Reel in Voice Work. Awesome.
Portfolio: patrickgirts.com
One of the great things about clicking through VCU student books is that you never know what you’re gonna find. Joe’s got under-label fold-out stories for Hellmann’s (above), taxi tops for Greyhound, funky video for Airwick, and the Patbenetaur—you’ll just have to find that one for yourself. Can’t wait to see where Joe lands after graduation.
Portfolio: joehartley.pizza
No two copywriters become copywriters the same way. Check out Emma’s “Life Highlights” page and you’ll learn that she started in Nanjing, China, moved to Vancouver, Canada, undergrad at University of British Columbia, summer dishwasher in Osaka, Japan, then three novels, The Great Wall, Popeye’s Chicken, Empire State Building, VCU Brandcenter, and here we are today. Ta-da!
Portfolio: emmadou.com
VCU Brandcenter Week 2015 kicks off with Maddy Trebenski. The awesome thing about student portfolios is that they’re, well, student portfolios. You can do anything, for any client. Maddy’s got stop-motion videos for Tim Hortons, a game for Twirl-A-Squirrel (OMG buying one immediately), packaging for Happy Socks, creepy ear love for Sennheiser, and other weird stuff including a seance with a Pretty Pony from Dollar Tree (above). As it should be.
Portfolio: madeleinetrebenski.com
Jeff is a senior writer/ACD at Cossette Chicago. Since his last post on MC (01.30.14), he moved from Jacobson Rost to Cossette, made a new site, and added new work—including a bunch for McDonald’s. MC wonders: How do copywriters who work on McDonald’s avoid eating McDonald’s all the time? Or is that just MC? Arrrg.
Portfolio: jeffoswaldwriter.com
Rich is a copywriter/ACD at Downtown Partners Chicago. Since his last post on MC five years ago (04.03.10, has it really been that long?), Rich has spent time at Cramer-Krasselt as the lead writer on Porsche—I really hope that means he got to drive one for free—and then moved to Downtown Partners. And took his Cayman with him??
Portfolio: cargocollective.com/brightblack
Ana is a bilingual copywriter at mcgarrybowen in Chicago. Don’t miss the very last project on her site titled: “If you want to know about me, chat now with my ex-boss from the previous agency. He’s a bold guy.” MC tried it. Is that cat really responding? Think so!
Portfolio: anakarinadasilva.com
Kim is a new copywriter at FCB Chicago after graduating from Chicago Portfolio School. So cool to see her student portfolio right after graduation—and then get to see it again in a year or two, after some time at FCB. Can’t wait to see what she does!
Portfolio: kimberlyrsheffield.com
Joe is a copywriter at Super Top Secret in Salt Lake City. Two and a half years into his copywriting career (without ad school experience), he’s put together a fun portfolio of killer clients like Peligroso Tequila (above), Quicksilver, Powder Mountain, Gold’s Gym, and University of Utah. Good times.
Portfolio: joeshaner.com
Chris is a junior copywriter at GSD&M in Austin. The first project in his portfolio is an adorbs holiday spot for Walgreens called “Cookies For Santa.” MC’s favorite part? The minivan cranking a spinout into its parking space out front of a Walgreens. Which means they had to hire a professional stunt driver to do that. Which is just rad.
Portfolio: cargocollective.com/digitalbriefcase
Bryan is a writer at Venables Bell in San Francisco. Since his last post on MC (4.23.12), he moved to Venables from Leo Burnett Chicago and added new work to his site, including Audi and Skyy Vodka. Love the Audi spot (above). That’s exactly what the world is going to be like once Amazon starts using drones for delivery. Unfortunately, MC only has a Honda. Yikes!
Portfolio: cargocollective.com/bryankarr
Stephen is a copywriter/CD at Ogilvy in NYC. Since his last post on MC (06.15.10), he moved to Ogilvy from Gotham and added a bunch of new work to his site—including the web series “Always Open” for Denny’s (above, from Gotham) with Dave Koechner, featuring comedians like Will Arnett, Amy Poehler and Sarah Silverman. Dig it.
Portfolio: stephenlundberg.com
Nick is a copywriter/CD at DAf in Santiago, Chile. A couple of weeks back, MC featured a copywriter job post for DAf and it included a link to Nick’s site as an example of what an American copywriter can do in Chile. Namely, drink a lot of great wine and do a bunch of fun work. Awesome.
Portfolio: nicksotolongo.com
Yama is a copywriter/acd at Phenomenon in Los Angeles. Since his last post on MC (way back on 06.10.11), he’s worked at a couple of new shops, built a new Squarespace site, and added a whole bunch of new work to his portfolio. Time for an update!
Portfolio: yamarahyar.com
Janelle is a copywriter/editor at Opening Ceremony in NYC. Crazy mix of projects in her portfolio, from Tweets for Warby Parker to photos/posts for Paul Evans (above) to all kinds of social media stuff for others. Sometimes you click through a portfolio and you can just feel good energy bubbling up through the work. Janelle likes what she does, and it shows. Dig it.
Portfolio: janelleanne.com
Tom is a freelance copywriter in NYC, previously at Droga5 and BBDO. Lots of good stuff on his site for FedEx, including genius pre-roll spots (above) encouraging watchers to press the skip button. Why didn’t I think of that?!?! Arrrg. NICE.
Portfolio: tommandelismy.name
Mike is a freelance copywriter in San Francisco. Since his last post on MC (07.08.11), he’s added Cheetos, Netflix and Comcast to his site, worked at GS&P for a couple of years, and freelanced at Muh-tay-zuhk Hoffer, Cutwater, Heat, and Eleven Inc. (Busy!) Mike’s also written and directed a short film called “Steve’s Problem” which just premiered online after 16 film fests and two “best narrative short” wins. Check it out on the “Film” section of his site.
Portfolio: mikelarswhite.com
Justin is a copywriter/CD in NYC. Since his last post on MC (07.27.12), he’s gone full-time freelance, put together a new Cargo site, and added a bunch of new work—including the above for Capri Sun. So many killer projects all over his site. Really happy to have Justin back up on MC. Really awesome way to kick off the week.
Portfolio: cargocollective.com/
Edward is a writer/CD in Malaysia. (Two CWs from Malaysia in one week. Dig it.) There are a ton of projects in his portfolio and a huge variety—from Penguin Books to BMW, Tiger Beer to posters for his agency’s Star Wars-themed Christmas party. Projects are divided into two categories: Copy and Everything Else. With so much content, that makes it easier to concentrate on just the writing, if that’s what you’re into. Which, being MC, we are.
Portfolio: edwardong.solutions
Jeremy is a senior copywriter at NagaDDB in Kuala Lumpur, Malaysia. (Love international submissions. More, please!) He started life as a graphic designer, then switched to writing at his first agency. Check out his project for Yoshinkan Aikido, which uses pieces of bad guy faced-cake to promote self-defense classes for Malaysian women. Delish.
Portfolio: behance.net/jeremyngkt
Matt is a copywriter/CD in Seattle. After 15 years at WongDoody, his portfolio is stocked with all kinds of killer projects for Amazon (above), Seattle Seahawks, Subway, Horizon Air, Tobacco Quit Line, and the LA Dodgers. Dying to know what it was like working with the one and only Gary Busey. Crazzeee.
Portfolio: mattmccain.com
Way back in January 2014, MC featured Lyndsey’s portfolio in a list of Chicago Portfolio School grads. Here we are, one year later, and Lyndsey’s friend and fellow CW Audrey Hansen has re-submitted her portfolio to MC for an update. (Big ups, Audrey. Love that.) Six tight campaigns and some beautiful typography in her portfolio, including one for the Department of Health and DARE, above, that MC would be all over if it existed. Fun.
Portfolio: lyndseytonyan.com
Been about a year since Chris’s last update on MC. Since then, he’s moved back to San Francisco and freelanced for Pereira O’dell, Camp+King, Muhtayzik Hoffer, Mekanism, and others. (Um, nice list there, geez.) So much great writing all over his site. This is a fun one.
Portfolio: chrishancockwriter.com
Kevin is a copywriter at Disney’s Yellow Shoes Creative Group in Orlando, Florida. Lots of magical work all over his site (sorry, had to), including awesome animated gifs for Star Wars Weekends at Walt Disney World Resort (above, be sure to read the captions). Also, don’t miss his site for agency RSQ, “Helping you sell shit since 1977.” Nice.
Portfolio: portfolio.iamzengel.com